I've been seeing a lot of news about how IMDb added video to their site. I like the addition because it allows you to center around a video and work yourself around the web of actors, photos and random information tied to it, but for me I don't understand the huge value around it. It's convenient not having to go to Hulu or YouTube I guess. I think IMDb's value comes mostly from being such a comprehensive and "connected" site. I think Amazon would benifit more from doing a better job of integrating it's other staple products (books and music) to the site pages. Like the new movie "Watchmen" for example. If I go to Amazon and search for "Watchmen" I get these results. If I'm looking up "Casablanca" there's a good chance I saw the movie and there was something about it that interests me. Give me links to history books about WWII and how it affected parts of the world like Casablanca or get me to music like As Time Goes By. When people love a movie they want stay apart of it after it's over. Amazon should take advantage of the ability to offer these connections to movies like Casablanca and help keep them in Rick's Cafe a little longer.
NOTE: I forgot mention that IMDb is owned by Amazon.
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1 comment:
Amazon's recommendations are awesome. It would be cool if they integrated it other content with what you are searching for.
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